本專業主要研究傳統計算機技術在新興的數字文化產業（游戲、影視、電子出版、互聯網等）的應用，著重培養圖形計算、人機交互、數字圖像處理、數字模型制作、數字動畫制作、視覺特效制作等方面的專門人才。與傳統軟件技術人才培養模式相比，本專業更注重培養學生對關鍵技術的深入理解和掌握，并掌握國際上主流開發工具，創造或開發出各類數字文化產品。本專業下設游戲設計和數字藝術兩個專業方向。
This major aims to research the traditional computer technology application on the emerging of digital culture industry (game, movie, electronic publishing, the Internet, and etc.), emphasizing in cultivating the professional talents in the area of graph computing, human-machine interactive, digital imaging, digital model and making, digital animation making, visual effects making and so on. Comparing with the traditional software technology talents, this major lays great stress on cultivating the ability of deep understanding and mastering key technology, mastering the mainstream development tools, and developing of digital culture products. This major provides two study directions: game development and making, digital animation and special effects.
游戲設計方向(The Direction of Game Designing)
培養目標：
讓學生掌握計算機專業知識、3D圖形處理的基本知識、游戲程序設計方法、虛擬現實技術和游戲引擎應用技巧；培養學生的游戲創意和策劃能力，并鍛煉實際操作和動手能力。
Training Target:
It aims to enabling students to master professional computer knowledge, grasp the basic knowledge of 3-D graph processing, game programming and design, virtual reality technology and the application skill of game engine, training students to have the originality and the design ability of game, and the strong practical and operation ability.
方向特色：
在培養學生軟件工程的思想和編程能力的同時，從游戲行業實用技能人才需求出發，以循序漸進的學習流程，涵蓋游戲架構設計與策劃、游戲運營管理、游戲項目制作、到游戲引擎實現、游戲腳本編程、3D程序開發等游戲制作核心內容。
Direction Features:
During the training on students' ability of the software engineering thinking and programming, according to the practical skill needs of the game industry, based on the learning process step by step, covering from the design and architecture of game, operation management of game, production of game project to the realization of the game engine, game scripting, 3-D program development and other core contents of game production.
就業方向
電腦游戲開發、網絡游戲開發、手機游戲開發、游藝機開發、游戲策劃、虛擬現實制作等職業。
Employment Orientation:
Computer game development, network game development, cell phone game development, amusement game machine development, game design, virtual reality making and other kinds of jobs related to game development and design.
研究領域：
游戲引擎、游戲智能、3D圖形等
Research Field:
Game engine, game intelligence, 3 D graphics, and etc.
數字藝術方向
培養目標：
培養具有良好藝術素養和創意思維，能熟練運用各種制作工具，掌握一定的軟件開發能力，能理解并掌握數字動畫、數字影視、數字音頻的基本理論知識和技術，并能運用各種先進的計算機技術創作出游戲、影視、數字展示等文化創意產品的高級復合型人才。
方向特色：
強調計算機技術在數字內容創作上的應用，通過先進的技術手段實現傳統方法無法實現的藝術創作，著重培養學生的團隊精神和理論聯系實際能力，結合實際項目讓學生掌握生產制作流程中所需要的各種理論知識、技能和經驗。
Direction Features:
It emphasizes in appling digital content creation with computer technology. Through the advanced techniques to achieve the creative art that the traditional methods cannot be achieved, it focuses on developing student’s team work and practical ability. At the same time, combined with the actual project, students can be equipped with a variety of theoretical knowledge, skills and experience in the production process.
就業方向：
游戲美工、三維動畫制作、影視特效制作、視頻包裝、數字展示等。
Employment Orientation
Games arts, 3-D animation making, movie special visual effects, and video packing
研究領域：
游戲美術、數字動畫、數字特效、影視后期等。
Research Fields:
Game arts, digital animation, digital special effects, and video post production
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